Useful Terms



We collected some useful terms to read, in order to have an idea of what we offer, as services. The main reason giving you these terms explanation is to see for yourself which services fit to your firm and what would these do for your business.




Website Design



Web design is similar (in a very simplistic way) to traditional print publishing. Every website is an information display container, just as a book is a container; and every web page is like the page in a book. However, web design uses a framework based on digital code and display technology to construct and maintain an environment to distribute information in multiple formats. Taken to its fullest potential, web design is undoubtedly the most sophisticated and increasingly complex method to support communication in today's world.

A web site typically consists of text and images. The first page of a web site is known as the Home page or Index. Some web sites use what is commonly called a Splash Page. Splash pages might include a welcome message, language or region selection, or disclaimer. Each web page within a web site is an HTML file which has its own URL. After each web page is created, they are typically linked together using a navigation menu composed of hyperlinks. Faster browsing speeds have led to shorter attention spans and more demanding online visitors and this has resulted in less use of Splash Pages, particularly where commercial web sites are concerned[citation needed].

Once a web site is completed, it must be published or uploaded in order to be viewable to the public over the internet. This may be done using an FTP client. Once published, the web master may use a variety of techniques to increase the traffic, or hits, that the web site receives. This may include submitting the web site to a search engine such as Google, Bing or Yahoo, exchanging links with other web sites, creating affiliations with similar web sites, etc. [back]




Search Engine Optimization (SEO)



Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. [back]







Link building



Link building is a pretty general term used to describe anything you do to build links to a website. There are two primary reasons to build links; Direct Click-Through Traffic, and Search Engine Optimization (SEO). On this site we are focused on the Search Engine Optimization aspect of link building. While the goal of most search engine optimization campaigns is to build traffic, the goal of SEO based link building is higher rankings.

This is important to keep in mind. There are some links that are good for traffic, there are some good for SEO, and there are some good for both. Links that provide both traffic and a rankings boost in the search engines are obviously great, but it is important to realize that just because a link gets good traffic, it doesnt mean that it is good for SEO. [back]



Commerce (E-Shop)



Online shopping is the process consumers go through to purchase products or services over the Internet. An online shop, eshop, e-store, internet shop, webshop, webstore, online store, or virtual store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or in a shopping mall.

The metaphor of an online catalog is also used, by analogy with mail order catalogs. All types of stores have retail web sites, including those that do and do not also have physical storefronts and paper catalogs.

Online shopping is a type of electronic commerce used for business-to-business (B2B) and business-to-consumer (B2C) transactions.

The term "Webshop" also refers to a place of business where web development, web hosting and other types of web nameated activities take place (Web refers to the World Wide Web and "shop" has a colloquial meaning used to describe the place where one's occupation is carried out). [back]




Web Portal



A web portal is a site that provides a single function via a web page or site. Web portals often function as a point of access to information on the World Wide Web. Portals present information from diverse sources in a unified way. Aside from the search engine standard, web portals offer other services such as e-mail, news, stock prices, infotainment and various other features. Portals provide a way for enterprises to provide a consistent look and feel with access control and procedures for multiple applications, which otherwise would have been different entities altogether. An example of a web portal is Yahoo!

Two broad categorizations of portals are Horizontal portals (e.g. Yahoo) and Vertical portals (or vortals, focused on one functional area, e.g. salesforce.com).

A personal portal is a site on the World Wide Web that typically provides personalized capabilities to its visitors, providing a pathway to other content. It is designed to use distributed applications, different numbers and types of middleware and hardware to provide services from a number of different sources. In addition, business portals are designed to share collaboration in workplaces. A further business-driven requirement of portals is that the content be able to work on multiple platforms such as personal computers, personal digital assistants (PDAs), and cell phones/mobile phones.

A personal or web portal can be integrated with many forum systems. [back]




Content Management System (CMS)



A content management system (CMS) is computer software used to create, edit, manage, and publish content in a consistently organized fashion. CMS's are frequently used for storing, controlling, versioning, and publishing industry-specific documentation such as news articles, operators' manuals, technical manuals, sales guides, and marketing brochures. The content managed may include computer files, image media, audio files, electronic documents, and Web content.

A CMS may support the following features:


- identification of all key users and their content management roles
- the ability to assign roles and responsibilities to different content categories or types
- definition of workflow tasks for collaborative creation, often coupled with event messaging so that content managers are alerted to changes in content (For example, a content creator submits a story, which is published only after the copy editor revises it and the editor-in-chief approves it.)
- the ability to track and manage multiple versions of a single instance of content
- the ability to publish the content to a repository to support access to the content (Increasingly, the repository is an inherent part of the system, and incorporates enterprise search and retrieval.)
- separation of content's semantic layer from its layout (For example, the CMS may automatically set the color, fonts, or emphasis of text). [back]




Media Streaming
(Online Radio, WebTV)




Streaming multimedia is multimedia that is constantly received by, and normally presented to, an end-user while it is being delivered by a streaming provider (the term "presented" is used in this article in a general sense that includes audio or video playback.) The name refers to the delivery method of the medium rather than to the medium itself. The distinction is usually applied to media that are distributed over telecommunications networks, as most other delivery systems are either inherently streaming (e.g. radio, television) or inherently non-streaming (e.g. books, video cassettes, audio CDs). The verb 'to stream' is also derived from this term, meaning to deliver media in this manner. [back]






HotSpot Installation (WI-FI)



A hotspot is a venue that offers Wi-Fi access. The public can use a laptop, WiFi phone, or other suitable portable device to access the Internet. Of the estimated 150 million laptops, 14 million PDAs, and other emerging Wi-Fi devices sold per year for the last few years, most include the Wi-Fi feature. For venues that have broadband service, offering winameess access is as simple as purchasing one AP and connecting the AP with the gateway box.

Hotspots are often found at restaurants, train stations, airports, libraries, hotels, hospitals, coffee shops, bookstores, fuel stations, department stores, supermarkets and other public places. Many universities and schools have winameess networks in their campus. [back]





Database



A database is a structured collection of records or data. A computer database nameies upon software to organize the storage of data. The software models the database structure in what are known as database models. The model in most common use today is the nameational model. Other models such as the hierarchical model and the network model use a more explicit representation of nameationships. [back]







Web Application Development



In software engineering, a Web Application is an application that is accessed via Web browser over a network such as the Internet or an intranet. It is also a computer software application that is coded in a browser-supported language (such as HTML, JavaScript, Java, etc.) and nameiant on a common web browser to render the application executable.

Web applications are popular due to the ubiquity of a client, sometimes called a thin client. The ability to update and maintain Web applications without distributing and installing software on potentially thousands of client computers is a key reason for their popularity. Common Web applications include:

- Webmail / email through web browser in a local network or in internet p.e. Yahoo Mail, Gmail etc.
- Online Retail Sales / internet retail sales, p.e. Plaisio , E-shop etc.
- Online Auctions / Internet Auctions of any object, p.e. emarket.gr
- Wiki's / structured content system for easy access to data that are connected.
- Discussion Boards / discussion users system to exchange aspects and data with the use of electronic messages.
- Weblogs / Blog - personal webpage for viewing monothematical or polythematical information with the ability of communication between author and reader.
- MMORPG's / Massively multiplayer online role-playing games where every user is connected to other users in internet or in a local network
and is participating through one character in the game with a users group to complete a specific achievement.

These applications are expanded into many other applicable areas, to all sections of industry market, as well as to sciences. [back]




User-based Content



Some websites derive revenue by user's based choices. For more information related to specific content feed for each user,
see content management system's description. [back]




Technical support



Technical support (also tech support) is a range of services providing assistance with technology products such as mobile phones, televisions, computers, or other electronic or mechanical goods. In general, technical support services attempt to help the user solve specific problems with a product-rather than providing training, customization, or other support services.

Most companies offer technical support for the products they sell, either freely available or for a fee. Technical support may be delivered over the telephone or online by e-mail or a web site. Larger organizations frequently have internal technical support available to their staff for computer related problems. The internet is also a good source for freely available tech support, where experienced users may provide advice and assistance with problems. In addition, some fee-based service companies charge for premium technical support services.

Coverage of support

Technical support may be delivered by different technologies depending on the situation. For example, direct questions can be addressed using SMS, Online chat, E-mail or Fax; basic software problems can be addressed over the telephone or, increasingly, by using remote access repair services; while more complicated problems with hardware may need to be dealt with in person. [back]



Remote PC Support



Remote PC Support is a method for troubleshooting software related problems via remote desktop connections. Technicians use software that allows the technician to access the user's desktop via the Internet. With the user's permission, the technician can take control of the user's mouse and keyboard, transfer various diagnostic and repair applications to the user's desktop, run scans, install antivirus programs, etc. If the remote service permits it, the technician can even reboot the PC and reconnect remotely to continue his work without the user needing to assist.

Common repairs available with online computer support providers are computer virus and spyware removal, computer optimization, registry repair, device driver issues, Web related issues,and Windows security updates.

Generally, only software can be "repaired" remotely; a computer with a broken hardware component such as a motherboard or hard disk can in some cases be diagnosed, but must be repaired in person. [back]



Helpdesk



A help desk is an information and assistance resource that troubleshoots problems with computers or similar products. Corporations often provide help desk support to their customers via a toll-free number, website and/or e-mail. There are also in-house help desks geared toward providing the same kind of help for employees only. Some schools offer classes in which they perform similar tasks as a help desk. In the Information Technology Infrastructure Library, within companies adhering to ISO/IEC 20000 or seeking to implement IT Service Management best practice, a Help Desk may offer a wider range of user centric services and be part of a larger Service Desk. [back]






Blog



A blog (an abridgment of the term web log) is a website, usually maintained by an individual, with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog. [back]







Accessible Design



Accessible design is designing with everyone in mind. Like a shop owner placing a ramp for a wheelchair user, we ensure your website is accessible to the majority of disabled people through following rules of go-online.gr* and WCAG, the interpreted guidelines from the W3C. Our websites leave the reader to level 1 standards, minimally, which is what accessibility rules lead to. We do not charge extra fees for this ability, but it does take a little extra time for us to implement it.

* GoOnline is currently being implemented in Greece as part of the European GoDigital initiative. The implementing authorities in Greece are the Hellenic Organization of Small and Medium-Sized Enterprises and Handicraft SA (EOMMEX SA) and the Greek Research and Technology Network SA (GRNET SA). [back]




Podcasting



A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. The term podcast, like broadcast, can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called podcasting. The host or author of a podcast is often called a podcaster.

The term is a portmanteau of the words "iPod" and "broadcast", the Apple iPod being the brand of portable media player for which the first podcasting scripts were developed (see history of podcasting). Such scripts allow podcasts to be automatically transferred to a mobile device after they are downloaded.

Though podcasters' web sites may also offer direct download or streaming of their content, a podcast is distinguished from other digital media formats by its ability to be syndicated, subscribed to, and downloaded automatically when new content is added, using an aggregator or feed reader capable of reading feed formats such as RSS or Atom. [back]




Wiki



A wiki is a collection of web pages designed to enable anyone who accesses it to contribute or modify content, using a simplified markup language. Wikis are often used to create collaborative websites and to power community websites.

The collaborative encyclopedia, Wikipedia, is one of the best-known wikis. Wikis are used in business to provide intranets and Knowledge Management systems. Ward Cunningham, developer of the first wiki software, WikiWikiWeb, originally described it as "the simplest online database that could possibly work". [back]






Forum



An Internet forum is a web application for holding discussions and posting user-generated content. Internet forums are also commonly referred to as Web forums, newsgroups, message boards, discussion boards, (electronic) discussion groups, discussion forums, bulletin boards, fora (the Latin plural) or simply forums.

The terms "forum" and "board" may refer to the entire community or to a specific sub-forum dealing with a distinct topic. essages within these sub-forums are then displayed either in chronological order or as threaded discussions. In many cases a gateway allows access to the same data via an HTTP or an NNTP interface. [back]






Tag Cloud



A tag cloud or word cloud (or weighted list in visual design) is a visual depiction of user-generated tags, or simply the word content of a site, used typically to describe the content of web sites. Tags are usually single words and are typically listed alphabetically, and the importance of a tag is shown with font size or color. Thus both finding a tag by alphabet and by popularity is possible. The tags are usually hyperlinks that lead to a collection of items that are associated with a tag. [back]






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